Start with mix, not cuts
Margin pressure is often a mix problem rather than a cost problem. Before reducing spend, separate revenue by product, service line or site and look at contribution rather than turnover. The largest revenue line is frequently not the largest profit contributor.
Test pricing deliberately
Small pricing corrections applied consistently usually move profit further than broad cost reduction, and they can be tested on a limited scope before wider rollout.
Then address structural cost
Once mix and pricing are understood, cost work can be targeted at the lines that genuinely constrain the business rather than trimming across the board.
This article is general information about our approach and is not advice for a specific business. Outcomes depend on individual circumstances.